Winner, MM&M Small Agency of the Year, 2025

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A New Model for a New Era

Remote-first work and GenAI adoption are two of the most profound shifts in marketing in the past 50 years—alongside the desktop revolution of the 1990s and the internet boom of the 2000s.

Founded in 2021 by David Hunt,
The Considered was designed to seize these shifts: eliminating inefficiency and bureaucracy, and building a model that delivers modern campaigns with measurable impact.

64 people worldwide

In just 4 years, we’ve grown to 64 people worldwide, entirely through referrals.


Contact

Key Contacts

David Hunt
Founder
Paul Moorcroft
CFO

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the considered team photo
the considered team member cycling on the beach
the considered team member on a snowmobile
Company Description
Independent and privately held
Number of Employees
64
Locations

The Considered is remote-first, bringing all the creative benefits of a limitless talent pool, better balance to our team, and excellent value for our clients. Since our inception in 2021, we have proven time and again this method of working, seamlessly delivering exceptional campaigns that have shaped markets, driven commercial success and gained industry recognition through our awards.

Diversity, Equity, and Inclusion (DEI)

We are committed to 50% female leadership and 33% ethnic diversity across the agency. Aurora Archer, a globally recognized DEI leader, sits on our board. Together with The Opt-In™, our cultural strategy partners, we are more than collaborators—we are family.

Services

The Considered is a full-service marketing and advertising agency with capabilities including:

  • Medical Education / DSE / Market Development
  • Brand Development
  • Medical Strategy / Editorial / Lexicon
  • Campaign Development
  • Personal Promotion / Sales Materials
  • Non-Personal Promotion / Omnichannel
  • Consumer Promotion / Community Engagement
  • Congress / Event Support
  • Internal / Sales Meeting Support
  • Social Strategy / Engagement
  • Design Thinking
Sustainability

Remote-first means more than flexibility: it also means responsibility. By eliminating commutes and physical offices, we significantly reduce carbon emissions and waste. Research from Cornell and Microsoft shows remote workers cut their footprint by up to 54%. Our approach delivers both a greener planet and better work-life balance for our people.


Clients

We are proud to work with:

AMYLYX
Arcutis Biotherapeutics
AstraZeneca
Jazz Pharmaceuticals
Johnson & Johnson
Lundbeck
Novartis
Otsuka
Sanofi
ucb
mAbs Therapeutics, Inc.

Awards

In just a few years,
The Considered has earned global recognition, including:

the creative floor healthcare awards

Winner Best Sales Aid

Winner Best HCP Film Campaign

Winner Best HCP Copywriting ×2

Winner Best Comedy

MM+M Awards

Winner Small Healthcare Agency of the Year 2025

Winner Best Sales Aid

Winner Best Immersive Tech

pm360

Winner Best Innovation