Experienced. Proven. Eclectic. A client. A world-famous surgeon. A founder. An entrepreneur. An innovator. An author. We are all these things and more. The Considered is here to reflect the people we serve.
History of pharma firsts & iconic healthcare campaigns. Former CEO of the Cannes Agency of the Year, speaker at Harvard Business School, Financial Times and Exponential Medicine. Author of Healthcare Heroes and a series of globally recognized white papers. Programs include Psoriasis360, Care4Today and Health.Reconsidered.
Founder and CEO of The Opt-In creating racial self awareness + cultural competency through a learning community, business transformation. Former marketing manager and strategic leader at Xerox, HP, and AstraZeneca.
World-renowned Surgeon. Educator. Futurist. Award-winning cancer surgeon, teacher, innovator, and entrepreneur, 3x TEDx and an international keynote speaker. The world’s most watched and respected surgeon.
Paul Moorcroft | Chief Financial & Operations Officer
A History of guiding an organizations growth and efficiency. Formerly the head of the North American Finance team at Havas Health & You, Paul led a team of 60 people and oversaw the financial accounting & systems of the largest Healthcare Advertising holding companies in the world. A specialist in mergers and acquisitions, and using technology to improve efficiency, Paul oversaw the sale of BluePrint Research to the Trinity group and implemented financial software across a 2000 person holding company in under 6 months.
Builds board-level strategies that transform organizations and drive growth, embedded in a deep knowledge of marketing, business development, and P&L management, technology, turnarounds and people development. Led strategic marketing at Bristol Meyers Squibb and Johnson & Johnson.
Transforming healthcare communications takes thought, creativity and heart. At The Considered we’ve surrounded ourselves with experts that have defined the industry time and again, and we are just getting started.
Pharma's first global clubhouse community
In just a few months, Health.Reconsidered attracted 2,000 active participants meeting daily, expanded to include the most exciting global webinar in pharma – all without media spend.
Demonstrating an improvement in disease control, by providing contextual real-time support using early machine learning this was the first app to be validated as a medical device in pharma (SaMD) and exhibited in the Design Museum.
We’ve all had time to pause and reflect. Maybe you too have come to the conclusion that it’s time for change. Time to never go back to the old ways. If that sounds like you, then we’d love to talk, because we think we’d have a lot in common.